Tuesday, October 04, 2005

I told you so......

A year ago I posted what is in bold, and then took it down because I was advised to for patent reasons (I have reposted it this morning):

Pirates of the Software-ribbian

In the last few weeks I have gotten back to what this blog should be about. Posting ideas that solve problems, or at least look at problems in a different way.

What is the single thing that hurts software companies more than anything? Piracy. There are several solutions.

1) have the software on DVDs that erases themselves after install.
2) live with it.
3) as more people get on broadband, they can track users by serial number...which will be quite costly.

or my ideas:

1) as broadband becomes commonplace and machines become faster (2 years from now?) have the products available on a central server where you have to pay for a subscription. Similiar to a high tech yahoo games, except you have to pay. This will obviously be expensive...probably more expensive then the dollars lost to piracy.
2) Innovate. Think outside the box. Stand on the table and look around...(ala Dead Poets Society). See things differently. Have corporate accounts continue to pay for licensed software. But for home users that don't want to pay the 1k for Office 2003 Premium Super Duper, or PhotoShop, or whatever, give it to them for free. Lay out the software products similiar to google's search results. On the right side (and where ever) have clickable ads on the documents that take you to the web. (Microsoft, you can finally become a Monoploy...have Microsoft Office products have links that take users to the MSN stores.) What if you don't want the ads? Then pay for the product. There will be far fewer licenses out there, so it would now be feasible for the software companies to monitor serial number usage. Better still someone could start up a third party company responsible for tracking serial numbers. (similiar to credit bureaus, or background check companies). This third party company would have an immediate monopoly with the first mover advantage. Eventually you could even have a smart search engine within the document (similiar to Amazon's technology) that customizes the ads based on you.

Why don't I do any of this? There's only 24 hours in a day. Either someone is going to come out of nowhere and pay me to be a think tank, or I am going to stay on the career quest I am on...(portfolio management). But I'm going to throw ideas out there.

I have emailed Bill Gates, Mark Cuban, and Adobe on the above. We'll see if anyone replies.

Well this was taken from the news today:

Microsoft down on concerns over competition from Google, Sun (MSFT, GOOG, SUNW) By Tomi Kilgore
NEW YORK (MarketWatch) -- Shares of Microsoft (MSFT) fell 2.3% to $24.91, and was the biggest percentage loser among Dow industrials components, after Goldman Sachs suggested that Google (GOOG) may eventually offer a product that competes with Microsoft's Outlook product, and its Office product as well. Google and Sun Microsystems (SUNW) have scheduled a press conference for 1:30 p.m. Eastern time. Analyst Rick Sherlund is uncertain about what will be announced, but he feels the company's could easily build a version of Sun's StarOffice office productivity software that could be delivered over the Internet, just like Google's Gmail and instant messaging services. "StarOffice has not gained much traction, but with Google, maybe it could do better hosted on the Internet, mostly in the consumer market," Sherlund said. He added that given that Google already has GMail, "so why not an integrated calendar and contact manager, and why not just offer a more fully functional Office like product." Google was last down 18 cents at $318.50 and Sun Micro was up 7.2% at $4.49.

*********Greggie's comments:

Now don't get me wrong, I am not insinuating that google is taking my ideas...they probably started devolping this years before I suggested it...what I am saying is I have a knack for anticipatory thinking, yet everyone thinks I am a joke. Noone takes me serious because I didn't go to Harvard, and noone takes me serious because I see things at angles that seem impossible, but these angles change the world. Want proof? See above.


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